Google Ads Fundamentals Training
Advance your marketing career with our expert 1-day, in-person training.
Giving you Confidence in your Campaigns
Google Ads is the most powerful advertising platform in the world. Yet also one of the hardest.
It helps businesses connect with customers at speed and scale, driving measurable sales and profits. It can also be one of a business's biggest outlays, where maximising returns is critical. Our course is designed to grow confidence on this platform with hands-on, practical learning with real-world examples - and ultimately make a positive impact on your campaigns and career.
Who Is This Course For?
Our Fundamentals course is designed for those just starting out, or who have dabbled with Google Ads but never had formal training. It will likely be too basic for someone who has worked on the platform for a year or more.
What Does It Cover?
Our course is updated for 2026. By the end of the course you will be able to set up and manage a Paid Search campaign.
The curriculum covers this and more:
What's The Big Deal With Google Ads?
Google's Search Engine
Advertising Fundamentals
Campaign Setup
**New** AI Advertising
Campaign Management & Optimisation
Pricing
10% early bird discount until 31 Mar 2026
£500
£450
All prices are excluding VAT.
Cancellation Policy
Cancellations up until Friday 24th April will be fully refunded. Those who wish to cancel closer to the event will incur a fee of £150 per ticket purchased.
